Marvin Garcia

Ericsson AB, Stockholm Sweden

Experience Lead, Apr. 2020 – Present

• Introduced and/or optimized a user centered research approach across the 10 different product areas that make up digital workspace while implementing data driven solutions for analyzing and monitoring usage of websites and product.
• Nurtured research collaboration between Digital Workspace and Communication, Real Estate and HR organization to generate a holistic view of users’ experience interacting with products and services. 
• Lead adaption and understanding of the value of user insight which has led to an increase in user satisfaction in all product areas.

Prohibition Partner, Dublin, Ireland

Market Research, Feb. 2019 – Dec. 2019

• Conducted country level market research and data analysis on the economic and health benefits of plant based medication.

• Generated investment insight reports sold to subscribers and presented in conferences.

KU Leuven, Antwerp, Belgium

PhD Researcher, Oct. 2017 – Sept 2018

• Tested the effect of salary negotiations on employee attitude and perception about work advancement and opportunities.
• Collaborated with teams to conduct qualitative research (individual and group interviews, direct observations, etc.) on better understanding employee experience of their hiring process.
• Supervised and guided Master’s theses (MBA students) and graded scientific research papers.

DiversityEdu, NYC, United States

Research & Evaluation Manager, Jan. 17 – Mar. 2018

• Leveraged quantitative research methodology (metrics, survey design, response effect, sampling, crosstabs and statistical concepts, etc.) to describe user activity, pain points, and business opportunities.
• Collaborated with UX designers and product managers to understand research needs.
• Work cross-functionally with multiple stakeholders, including UX writers, programmers and service managers to probe deeper insights. 
• Identified user pain points using qualitative research (individual and group interviews and usability testing).
• Increased user acceptance ratings and satisfaction interacting with our products.

DIS Abroad, Copenhagen, Denmark

Lab Instructor, Jul. 2016 – Jan. 2017

• Supervised human-computer interaction experiments using E-Prime to test cognitive processes (perception, learning and decision-making).
• Taught multivariate statistical analysis and structural equation modeling using SPSS and R.
• Drafted research methodology, processes and reports.